Social Media Marketing is primarily your way to build relationships with customers. Customers that engage with you develop brand loyalty and want to spend money on your products or services. Australians spend more time browsing Facebook than any other website. Think about that. That equates to millions of customers that your business could be exposed to. Other popular platforms such as Twitter, Pinterest, Instagram and Google Plus also have millions of active Australian users.
Using social media to drive sales and increase brand awareness is considered essential for achieving your marketing objectives. Our Social Media Marketing strategies follow two basic paths, paid advertising and the creation of content that your audience wants to engage with. Facebook and LinkedIn allow paid adverts that are delivered to a targeted audience, customers that would want your products.
This is cost-effective advertising with excellent reporting tools that allow you to see exactly how well your campaign is working. Alongside this, and perhaps more importantly, is to use Social Media platforms to build strong relationships with your target audience. We achieve this with brand specific pages with engaging content that get your customers involved and interacting.
There are many ways we can support your social media marketing. Specifically, our service includes:
This allows your brand to build a relationship with potential customers and their friends. It is important to realise that sales in social media are generated as a result of a relationship, and not the other way around.
If you’re interested in developing your social media marketing Coffs Harbour strategy, call Giant Media today for a Free Consultation.